Starting a business has never been an easy feat, but add the factor of launching during a pandemic and global supply-chain crisis, and the challenges are almost tripled. Another question that entrepreneurs are asking themselves is: “Why does the world care about this right now?” When people are losing friends and family or experiencing job loss, buying the trending beauty products or latest clothing to hit the market isn’t always top priority. But, despite that, there were still businesses that started and prospered through the tests.
There are countless things that are affected. Take something as simple as packaging. “I had to wait two months for custom tissue paper,” said Moodeaux’s founder Brianna Arps. And in a landscape where customers expect Amazon speeds, this can make or break a business.